{"id":5995,"date":"2025-10-22T16:39:14","date_gmt":"2025-10-22T19:39:14","guid":{"rendered":"https:\/\/minders.io\/?post_type=event&#038;p=5995"},"modified":"2025-11-12T22:23:58","modified_gmt":"2025-11-13T01:23:58","slug":"workshop-fintech-banking-buenos-aires","status":"publish","type":"event","link":"https:\/\/minders.io\/es\/event\/workshop-fintech-banking-buenos-aires\/","title":{"rendered":"Workshop Fintech y Banking Buenos Aires"},"content":{"rendered":"<h1 data-start=\"314\" data-end=\"392\"><strong data-start=\"489\" data-end=\"588\">Workshop Fintech y Banking: Toma de Decisiones con IA, Marketing y Machine Learning<\/strong><\/h1>\n<p data-start=\"489\" data-end=\"744\">C\u00f3mo la inteligencia artificial y el machine learning est\u00e1n transformando la forma en que las instituciones financieras se comunican, deciden y crecen.<\/p>\n<p data-start=\"746\" data-end=\"964\">El sector financiero est\u00e1 atravesando una nueva era: la automatizaci\u00f3n inteligente y la anal\u00edtica avanzada permiten identificar oportunidades, personalizar experiencias y optimizar resultados a una velocidad in\u00e9dita.<\/p>\n<p data-start=\"966\" data-end=\"1231\">Este workshop est\u00e1 dise\u00f1ado para profesionales de <strong data-start=\"1016\" data-end=\"1067\">banca, fintech, seguros y servicios financieros<\/strong> que buscan incorporar la inteligencia artificial en sus estrategias de marketing y customer engagement, con un enfoque totalmente pr\u00e1ctico y orientado a negocio.<\/p>\n<p data-start=\"2257\" data-end=\"2464\">\ud83d\udd39 <strong data-start=\"2260\" data-end=\"2296\">Marketing Science con prop\u00f3sito:<\/strong> junto a Mutt Data, MODO, Mercado Libre y Minders conocer\u00e1s ejemplos reales de c\u00f3mo el machine learning est\u00e1 cambiando la forma en que las marcas del sector financiero piensan, segmentan y act\u00faan.<\/p>\n<p data-start=\"2257\" data-end=\"2464\">\ud83d\udd39 <strong data-start=\"2260\" data-end=\"2296\">Marketing &amp; AI: <\/strong>como implementar AI y que novedades nos tren Amplitude y Braze sobre anal\u00edtica y customer engagement.<\/p>\n<p data-start=\"2257\" data-end=\"2464\">\ud83d\udd39 <strong>Workshop de Behavioral Science:<\/strong> Qu\u00e9 es Behavioral Science y como aplicarlo al sector de Banking y Fintech<\/p>\n<p data-start=\"2257\" data-end=\"2464\">\ud83d\udd39 <strong>Networking &amp; After Office:<\/strong> con colegas de la industria en un espacio distendido en la terraza del Four Seasons.<\/p>\n<h2 data-start=\"2257\" data-end=\"2464\"><strong>Lo que te vas a llevar<\/strong><\/h2>\n<p data-start=\"2490\" data-end=\"2716\">\ud83d\udcd8 Un modelo pr\u00e1ctico que podr\u00e1s replicar con tus propios datos (Playbook del usuario Fintech)<br data-start=\"2554\" data-end=\"2557\" \/>\u2699\ufe0f Frameworks de <em data-start=\"2574\" data-end=\"2611\">IA aplicada al marketing financiero<\/em>.<br data-start=\"2612\" data-end=\"2615\" \/>\ud83d\udca1 Ideas accionables para transformar tus estrategias de segmentaci\u00f3n, engagement y automatizaci\u00f3n.<\/p>\n<p><strong data-start=\"2723\" data-end=\"2762\">Cupos limitados \u2013 asegura tu lugar.<\/strong><br data-start=\"2762\" data-end=\"2765\" \/>\ud83d\udccd <em data-start=\"2768\" data-end=\"2822\">Buenos Aires, Argentina \u2013 13 de noviembre, 15:00 hs.<\/em><\/p>\n","protected":false},"featured_media":5996,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false},"state":[],"class_list":["post-5995","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - 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