{"id":3738,"date":"2024-06-13T14:20:30","date_gmt":"2024-06-13T17:20:30","guid":{"rendered":"https:\/\/minders.io\/highlights-braze-tour-en-espanol\/"},"modified":"2024-06-13T14:20:30","modified_gmt":"2024-06-13T17:20:30","slug":"highlights-braze-tour-en-espanol","status":"publish","type":"post","link":"https:\/\/minders.io\/pt-br\/highlights-braze-tour-en-espanol\/","title":{"rendered":"Highlights Braze Tour en espa\u00f1ol"},"content":{"rendered":"<p>No dia 31 de mar\u00e7o ocorreu o primeiro Braze Tour da hist\u00f3ria! Um webinar interativo sobre Customer Engagement, totalmente em espanhol e pensado para o mercado latino-americano. <\/p>\n<p>\u200d<\/p>\n<h1>O Braze Tour se dividiu em tr\u00eas partes:<\/h1>\n<p>\u200d<\/p>\n<p>Primeiramente, exploramos essa ferramenta l\u00edder de Customer Engagement, vimos como \u00e9 sua arquitetura, todos os canais pelos quais voc\u00ea pode se conectar com seus usu\u00e1rios e como personalizar as mensagens de acordo com os atributos e o comportamento dos usu\u00e1rios.<\/p>\n<p>\u200d<\/p>\n<figure class=\"w-richtext-figure-type-image w-richtext-align-center\" data-rt-type=\"image\" data-rt-align=\"center\">\n<div><img decoding=\"async\" src=\"https:\/\/minders.io\/wp-content\/uploads\/2025\/03\/image-placeholder.svg\" width=\"auto\" height=\"auto\" loading=\"auto\"><\/div>\n<\/figure>\n<p>\u200d<\/p>\n<p>\u200d<\/p>\n<p>Em seguida, conversaremos sobre a import\u00e2ncia da omnicanalidade e como a comunica\u00e7\u00e3o entre canais pode aumentar exponencialmente suas convers\u00f5es.<\/p>\n<p>\u200d<\/p>\n<figure class=\"w-richtext-figure-type-image w-richtext-align-center\" data-rt-type=\"image\" data-rt-align=\"center\">\n<div><img decoding=\"async\" src=\"https:\/\/minders.io\/wp-content\/uploads\/2025\/03\/625099674a9fec6324d0e2b2_ifvqq6LDO7F8bI6qesOUlBfSt900sPXijxqGmWvPnGBDrXpZHgKYilgRnLpDuoWfvP-6lRyNJKQG6gT0f7XlrwTgirE0elqbuZPegeecbdD93kx_pCGYtXk945TLTMySjqLvPYg.png\" width=\"auto\" height=\"auto\" loading=\"auto\"><\/div>\n<\/figure>\n<p>\u200d<\/p>\n<p>E, por fim, analisamos um caso de uso, guiado por uma miss\u00e3o: incentivar a primeira compra de usu\u00e1rios novos. Por meio dele, vimos como segmentar nossos usu\u00e1rios, como armar campanhas de canal \u00fanico, canvas (cross-channel) e a import\u00e2ncia da personaliza\u00e7\u00e3o das mensagens. <\/p>\n<figure class=\"w-richtext-figure-type-image w-richtext-align-center\" data-rt-type=\"image\" data-rt-align=\"center\">\n<div><img decoding=\"async\" src=\"https:\/\/minders.io\/wp-content\/uploads\/2025\/03\/625099ade7923d5ae8e676a9_8JTnvNSIYBauP7RQVb_QpCwtdyaRKzIPDYInSMTI-wUBoiRlLXm-vlCJJ369EMbJ5k8zhSB_go9BJ2RRRw2DDRHWyTjk5HRWLT2OwZAFyZj102IdUAE3d566kWicGVG99kDmph4.png\" width=\"auto\" height=\"auto\" loading=\"auto\"><\/div>\n<\/figure>\n<p>\u200d<\/p>\n<h1>O que voc\u00ea disse sobre quem participou do Braze Tour:<\/h1>\n<p><strong>&#8211; \u201cQue bom apresentador, Mat\u00edas. Voc\u00ea tamb\u00e9m agradece a presen\u00e7a da equipe t\u00e9cnica.\u201d<\/strong><\/p>\n<p>\u200d<\/p>\n<p><strong>&#8211; \u201cMais webinars como estes.\u201d<\/strong><\/p>\n<p>\u200d<\/p>\n<p><strong>&#8211; \u201cFoi excelente, o ruim \u00e9 que entrei no mesmo dia do evento, felizmente as horas se esgotaram e voc\u00ea n\u00e3o teve complica\u00e7\u00f5es para estar presente.\u201d<\/strong><\/p>\n<p>\u200d<\/p>\n<p><strong>&#8211; \u201cMe ha gustado mucho.\u201d<\/strong><\/p>\n<p>\u200d<\/p>\n<h1>Voc\u00ea perdeu? N\u00e3o se preocupe! Voc\u00ea pode ver a grava\u00e7\u00e3o  <\/h1>\n<p>\u200d<\/p>\n<div data-rt-embed-type=\"true\"><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/shell.js\"><\/script>  <script>    hbspt.forms.create({   region: \"na1\",   portalId: \"7042717\",   formId: \"78feaab1-7f69-4af8-a7d3-0fa93d764088\"  });  <\/script><\/div>\n<p>\u200d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No dia 31 de mar\u00e7o ocorreu o primeiro Braze Tour da hist\u00f3ria! Um webinar interativo sobre Customer Engagement, totalmente em espanhol e pensado para o mercado latino-americano. <\/p>\n","protected":false},"author":3,"featured_media":2639,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","inline_featured_image":false,"footnotes":""},"categories":[30],"tags":[],"class_list":["post-3738","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nao-categorizado"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Highlights Braze Tour en espa\u00f1ol - Minders<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/minders.io\/highlights-braze-tour-en-espanol\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Highlights Braze Tour en espa\u00f1ol\" \/>\n<meta property=\"og:description\" content=\"No dia 31 de mar\u00e7o ocorreu o primeiro Braze Tour da hist\u00f3ria! 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